That's How You Do It

1963 single by Gerry and the Pacemakers

"How Do You Do It?"

EP cover

Single by Gerry and the Pacemakers

B-side

"Away from You"
(Marsden-Chadwick)

Released

14 March 1963 (UK)^[1]
5 July 1964 (US)

Recorded

22 January 1963
EMI Studios, London

Genre

Merseybeat

Length

1:59

Label

Columbia DB4987 (EMI)^[2]
Laurie 3261 (USA)

Songwriter(s)

Mitch Murray^[2]

Producer(s)

George Martin^[2]

Gerry and the Pacemakers singles chronology

"How Do You Do It?"
(1963)

"I Like It"
(1963)

"How Do You Do It?" was the debut single by Liverpudlian band Gerry and the Pacemakers.^[2] The song reached number one in the UK Singles Chart on 11 April 1963, where it stayed for three weeks.^[3]

History [edit]

The song was written by Mitch Murray,^[2] who offered it to Adam Faith and Brian Poole but was turned down.^[4] George Martin of EMI, feeling the song had enormous hit potential, decided to pick it up for the new group he was producing, the Beatles, as the A-side of their second single.^[4] The Beatles recorded the song on 4 September 1962 with Ringo Starr on drums. The group was initially opposed to recording it, feeling that it did not fit their sound, but worked out changes from Murray's demo-disc version. These included a new introduction, vocal harmony, an instrumental interlude, small lyric changes and removal of the half-step modulation for the last verse.^[4] Although Murray disliked their changes, the decision not to release the Beatles' version was primarily a business one.^[5] In fact, George Martin came very close to issuing "How Do You Do It?" as the Beatles' first single^[6] before settling instead on "Love Me Do", recorded during the same sessions.^[7] Martin commented later: "I looked very hard at 'How Do You Do It?', but in the end I went with 'Love Me Do', it was quite a good record."^[7] McCartney would remark: "We knew that the peer pressure back in Liverpool would not allow us to do 'How Do You Do It'."^[8]

The Beatles' version of "How Do You Do It?" was officially unissued for over 30 years, finally seeing release in November 1995 on the retrospective Anthology 1.

While the Beatles' recording remained in the vaults, Martin still had faith in the song's appeal. Consequently, he had another new client, Gerry and the Pacemakers, record "How Do You Do It?" as their debut single in early 1963. This version of "How Do You Do It?", also produced by Martin, became a number-one hit in the UK until it was replaced by "From Me to You" (the Beatles' third single).^[9] It was the title song of a 7-inch EP that also featured "Away From You", "I Like It" and "It's Happened to Me" (Columbia SEG8257, released July 1963).

Chart performance [edit]

Gerry and the Pacemakers' version of "How Do You Do It?" was initially issued in the US and Canada in the spring of 1963, but made no impact on the charts. After the group had issued several chart singles in North America, the track was reissued in the summer of 1964. "How Do You Do It?" entered the US charts on 5 July 1964, eventually reaching number nine;^[10] it did even better in Canada, peaking at number six. Billboard described the song as a "top-rated teen ballad" with a "great beat for dancing."^[11]

In their native UK, the single reached number one in the charts, staying there for three weeks in total.

References [edit]

^ "How Do You Do It?" on YouTube
^ ^a ^b ^c ^d ^e Rice, Jo (1982). The Guinness Book of 500 Number One Hits (1st ed.). Enfield, Middlesex: Guinness Superlatives Ltd. p. 71. ISBN0-85112-250-7.
^ "Official Singles Chart UK Top 100". Theofficialcharts.com. Archived from the original on 2008-04-08. Retrieved 2014-04-05 .
^ ^a ^b ^c Lewisohn, Mark (2013). Tune In: The Beatles, All These Years, Vol. 1. Crown Archetype. pp. 670–671.
^ Lewisohn (2013), p. 699
^ The Beatles 2000, p. 77. sfn error: no target: CITEREFThe_Beatles2000 (help)
^ ^a ^b Lewisohn 1988, p. 18. sfn error: no target: CITEREFLewisohn1988 (help)
^ Miles 1992, p. 83. sfn error: no target: CITEREFMiles1992 (help)
^ "How Do You Do It". The Beatles Bible. Retrieved 2014-04-05 .
^ "The Hot 100: September 5, 1964 | Billboard Chart Archive". Billboard.com. 1964-09-05. Retrieved 2014-04-05 .
^ "Singles Reviews" (PDF). Billboard. July 4, 1964. p. 18. Retrieved 2021-05-01 .

External links [edit]

Gerry Marsden fan site
Classic Bands history page